Jaguar F-Pace Shanghai

Jaguar F-Pace Shanghai

FP Creative

London Motor Film Festival 2015
Best Animated Film – F-PACE Shanghai

Our brief was to create a sequel to the F-Pace name reveal film featuring a journey through Detroit.

This time the unique futuristic night-time cityscape of Shanghai served as a perfect backdrop for the assembly of Jaguar’s first 4×4 vehicle.

Specially-filmed footage of Shanghai shot from dynamic angles created backplates for the complex animation and VFX, which combined with dramatic sound design, made a stunning reveal film.

Agency: FP Creative
Director: Julian Gibbs
Post-production/VFX: Intro and Outpost 
Cinematography: Alistair Clark
Shanghai production: Rodney Evans and Central Studios